Engaging Gen Z
in the Workplace

If you think your team’s problems are “a Gen Z thing”…we can help.

Explore our programs
Statistic showing 75% of managers find Generation Z the most difficult to work with from Resume Builder, 2023.
Pie chart showing that 48% of Generation Z expect to change jobs within the next year, based on Jabra 2023 survey.

WHY GEN Z?

Working with the next generation has never been a walk in the park.

Gen Z is making waves in the workplace and headlines in the media, notorious for being tough to manage. Many have been labelled quiet quitters, snowflakes, disengaged, demanding, entitled, or as Jodie Foster has said ‘really annoying’!

In our post-covid world of hybrid work, mental health issues on the rise and tech usage at its peak, our youngest team members are challenging the ‘way things are’ and rewriting the playbook.

Article headline about Generation Z employees feeling disconnected and how employers can help, written by Adam Smiley Poswolsky, dated June 13, 2022.
Screenshot of a news article from the New York Post titled "'Entitled' Gen Z is the most difficult generation in the workplace: poll" authored by Andrew Court, published on April 21, 2023.
Forbes article about Gen-Z being labeled as difficult in the workplace, with a headline and author's name, Jack Kelly.
Screenshot of a news article headline from NZ Herald, dated April 29, 2023, about employers who refuse to hire Generation Z, claiming they are lazy, based on a study.

WHY THEY COULD BE A PROBLEM?

We’ve decided that Gen Z are a bit like a Rubik's Cube – colourful, complex, and sometimes unbelievably frustrating. According to the World Economic Forum, Gen Z will account for more 25% of the workforce by next year. Last year, a study by Mccrindle found 72% of Gen Z workers were looking to leave their current role, 21% actually did! That leaves a staggering 51% disengaged and on the brink of departure.

The fallout? A surge in “sick” days, silently quitting on the clock and resignations, costing businesses and added workload for managers.

Gallup has estimated that a disengaged employee costs an organisation approximately 34% of their salary, that’s $3,400 for every $10,000 of salary. In Australia alone, Gallup estimate that employee disengagement costs Australian businesses AU$211 billion annually. 

Gen Z workers over the next 12 months.

A pie chart showing survey results about leaving a role. 51% are looking to leave, 28% are happy in their role, and 21% will leave. The chart is labeled with percentages and categories.

THE GOOD NEWS!

We see the greatness of Gen Z with their strong values, their relationship with technology as digital natives and their flexibility with change. If correctly engaged this makes Gen Z a highly valuable and productive group.

We’re excited to partner with you to activate changes to engage Gen Z employees. We achieve this by running research-based workshops with your managers and with Gen Z employees. These help you build insights, plans and actions that are unique to your organisation and which achieve Gen Z engagement, financial payback and cultural benefits. 

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“Too often, AI initiatives fail because they start with the technology rather than the human challenge they can help with.”